Every businessman who wants to market to China heard about Baidu. Baidu is a leading Chinese web service company which is situated in Beijing, Haitian district. It is established by Robin Li and Eric Xu in the year 2000. Both of them are Chinese and they have studied and work overseas before they come back to China. Presently this is one among the largest Internet companies all over the world. Baidu is offering various services and a Chinese search engine for the websites images and audio files. Baidu offers around 57 search community services and a keyword based form for discussion for the people. Growth of Baidu In 2003 Baidu has launched search engines for pictures and news by adopting a Unique Identification Technology. As of 2006 this company has provided index for around 740 million web pages 10 million multimedia files and 80 million images. The company Baidu offers multimedia contents such as movies and MP3 music. In fact this is the first company in China to offer mo